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	<title>Comments on: Blu-ray Destined to be the HD Winner?</title>
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		<title>By: CoryC</title>
		<link>http://cybernetnews.com/blu-ray-destined-to-be-the-hd-winner/comment-page-1/#comment-129577</link>
		<dc:creator>CoryC</dc:creator>
		<pubDate>Tue, 15 Jan 2008 04:47:10 +0000</pubDate>
		<guid isPermaLink="false">http://cybernetnews.com/2008/01/09/blu-ray-destined-to-be-the-hd-winner/#comment-129577</guid>
		<description>&lt;div class=&quot;commentquote&quot;&gt;&lt;a href=&quot;#comment-129311&quot; rel=&quot;nofollow&quot;&gt;Max wrote:&lt;/a&gt;&lt;blockquote&gt;&lt;div class=&quot;commentquote&quot;&gt;&lt;a href=&quot;#comment-129305&quot; rel=&quot;nofollow&quot;&gt;CoryC wrote:&lt;/a&gt;&lt;blockquote&gt;We should all care which format wins. The difference between the image and audio quality isn’t noticeable but the prices is. Blu-ray players cost more, mostly because of licensing fees paid to Sony.&lt;/blockquote&gt;&lt;/div&gt;But the thing is, if Blu-ray does in fact beat out HD DVD (if these rumors about Paramount/Dreamworks and Universal switching are true that is) then companies like Toshiba will have no choice but to start making Blu-ray players. So Sony, Toshiba, Samsung, Pioneer, Panasonic will be just some of the companies producing Blu-ray players. Who will sell the most? The one who sells it cheapest. If Blu-ray does win, expect Blu-ray player prices to go down fast because of the competition. One format = consumer wins.&lt;/blockquote&gt;&lt;/div&gt;

Oh, the power of competition. Yes prices will go down but it will have little to do with competition.  Why? Because Sony is charging a fairly hefty licensing fee which is in effect a price floor.

Most electronics are sold with very little margin (profit per product) and money is made through economies-of-scale. That is even though a manufacture makes little profit per product they will sell LOTS of them and thus earn a reasonable profit overall. 

Generally competition will drive prices lower but the license fee (price floor) will make that very tough unless a manufacture want to take a lose in order to gain market penetration. Initially, manufactures will find it tough to make any money on quality players. Price drops will come when enough of the units are being sold so the whole economies-of-scale thing can come into play. So how will manufactures get people to buy more players? Drop the price of course. How will they drop the price?  Cut quality and features. 

Bottom line is that initial price drops will came as a result of lowers quality/low features units being shipped, not more competition.</description>
		<content:encoded><![CDATA[<div class="commentquote"><a href="#comment-129311" rel="nofollow">Max wrote:</a><br />
<blockquote>
<div class="commentquote"><a href="#comment-129305" rel="nofollow">CoryC wrote:</a><br />
<blockquote>We should all care which format wins. The difference between the image and audio quality isn’t noticeable but the prices is. Blu-ray players cost more, mostly because of licensing fees paid to Sony.</p></blockquote>
</div>
<p>But the thing is, if Blu-ray does in fact beat out HD DVD (if these rumors about Paramount/Dreamworks and Universal switching are true that is) then companies like Toshiba will have no choice but to start making Blu-ray players. So Sony, Toshiba, Samsung, Pioneer, Panasonic will be just some of the companies producing Blu-ray players. Who will sell the most? The one who sells it cheapest. If Blu-ray does win, expect Blu-ray player prices to go down fast because of the competition. One format = consumer wins.</p></blockquote>
</div>
<p>Oh, the power of competition. Yes prices will go down but it will have little to do with competition.  Why? Because Sony is charging a fairly hefty licensing fee which is in effect a price floor.</p>
<p>Most electronics are sold with very little margin (profit per product) and money is made through economies-of-scale. That is even though a manufacture makes little profit per product they will sell LOTS of them and thus earn a reasonable profit overall. </p>
<p>Generally competition will drive prices lower but the license fee (price floor) will make that very tough unless a manufacture want to take a lose in order to gain market penetration. Initially, manufactures will find it tough to make any money on quality players. Price drops will come when enough of the units are being sold so the whole economies-of-scale thing can come into play. So how will manufactures get people to buy more players? Drop the price of course. How will they drop the price?  Cut quality and features. </p>
<p>Bottom line is that initial price drops will came as a result of lowers quality/low features units being shipped, not more competition.</p>
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		<title>By: Ryan</title>
		<link>http://cybernetnews.com/blu-ray-destined-to-be-the-hd-winner/comment-page-1/#comment-129344</link>
		<dc:creator>Ryan</dc:creator>
		<pubDate>Fri, 11 Jan 2008 04:07:50 +0000</pubDate>
		<guid isPermaLink="false">http://cybernetnews.com/2008/01/09/blu-ray-destined-to-be-the-hd-winner/#comment-129344</guid>
		<description>I&#039;m not worried about the price of the players because they will drop drastically once they start to get mass produced by dozens of different companies.

&lt;div class=&quot;commentquote&quot;&gt;&lt;a href=&quot;#comment-129316&quot; rel=&quot;nofollow&quot;&gt;dtanderson wrote:&lt;/a&gt;&lt;blockquote&gt;Actually customers were winning with both sides fighting because that gave us the BOGO sales.  Once Blu-ray wins then you can kiss the BOGO sales goodbye…..&lt;/blockquote&gt;&lt;/div&gt;
That is definitely true. It seems as though everywhere you turn you can get free movies with the purchase of players.</description>
		<content:encoded><![CDATA[<p>I&#8217;m not worried about the price of the players because they will drop drastically once they start to get mass produced by dozens of different companies.</p>
<div class="commentquote"><a href="#comment-129316" rel="nofollow">dtanderson wrote:</a><br />
<blockquote>Actually customers were winning with both sides fighting because that gave us the BOGO sales.  Once Blu-ray wins then you can kiss the BOGO sales goodbye…..</p></blockquote>
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<p>That is definitely true. It seems as though everywhere you turn you can get free movies with the purchase of players.</p>
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		<title>By: dtanderson</title>
		<link>http://cybernetnews.com/blu-ray-destined-to-be-the-hd-winner/comment-page-1/#comment-129316</link>
		<dc:creator>dtanderson</dc:creator>
		<pubDate>Thu, 10 Jan 2008 19:19:00 +0000</pubDate>
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		<description>Actually customers were winning with both sides fighting because that gave us the BOGO sales.  Once Blu-ray wins then you can kiss the BOGO sales goodbye.....</description>
		<content:encoded><![CDATA[<p>Actually customers were winning with both sides fighting because that gave us the BOGO sales.  Once Blu-ray wins then you can kiss the BOGO sales goodbye&#8230;..</p>
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		<title>By: Max</title>
		<link>http://cybernetnews.com/blu-ray-destined-to-be-the-hd-winner/comment-page-1/#comment-129311</link>
		<dc:creator>Max</dc:creator>
		<pubDate>Thu, 10 Jan 2008 18:49:44 +0000</pubDate>
		<guid isPermaLink="false">http://cybernetnews.com/2008/01/09/blu-ray-destined-to-be-the-hd-winner/#comment-129311</guid>
		<description>&lt;div class=&quot;commentquote&quot;&gt;&lt;a href=&quot;#comment-129305&quot; rel=&quot;nofollow&quot;&gt;CoryC wrote:&lt;/a&gt;&lt;blockquote&gt;We should all care which format wins. The difference between the image and audio quality isn’t noticeable but the prices is. Blu-ray players cost more, mostly because of licensing fees paid to Sony.&lt;/blockquote&gt;&lt;/div&gt;

But the thing is, if Blu-ray does in fact beat out HD DVD (if these rumors about Paramount/Dreamworks and Universal switching are true that is) then companies like Toshiba will have no choice but to start making Blu-ray players. So Sony, Toshiba, Samsung, Pioneer, Panasonic will be just some of the companies producing Blu-ray players. Who will sell the most? The one who sells it cheapest. If Blu-ray does win, expect Blu-ray player prices to go down fast because of the competition. One format = consumer wins.</description>
		<content:encoded><![CDATA[<div class="commentquote"><a href="#comment-129305" rel="nofollow">CoryC wrote:</a><br />
<blockquote>We should all care which format wins. The difference between the image and audio quality isn’t noticeable but the prices is. Blu-ray players cost more, mostly because of licensing fees paid to Sony.</p></blockquote>
</div>
<p>But the thing is, if Blu-ray does in fact beat out HD DVD (if these rumors about Paramount/Dreamworks and Universal switching are true that is) then companies like Toshiba will have no choice but to start making Blu-ray players. So Sony, Toshiba, Samsung, Pioneer, Panasonic will be just some of the companies producing Blu-ray players. Who will sell the most? The one who sells it cheapest. If Blu-ray does win, expect Blu-ray player prices to go down fast because of the competition. One format = consumer wins.</p>
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	<item>
		<title>By: CoryC</title>
		<link>http://cybernetnews.com/blu-ray-destined-to-be-the-hd-winner/comment-page-1/#comment-129305</link>
		<dc:creator>CoryC</dc:creator>
		<pubDate>Thu, 10 Jan 2008 18:34:50 +0000</pubDate>
		<guid isPermaLink="false">http://cybernetnews.com/2008/01/09/blu-ray-destined-to-be-the-hd-winner/#comment-129305</guid>
		<description>We should all care which format wins. The difference between the image and audio quality isn&#039;t noticeable but the prices is. Blu-ray players cost more, mostly because of licensing fees paid to Sony.</description>
		<content:encoded><![CDATA[<p>We should all care which format wins. The difference between the image and audio quality isn&#8217;t noticeable but the prices is. Blu-ray players cost more, mostly because of licensing fees paid to Sony.</p>
]]></content:encoded>
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		<title>By: s</title>
		<link>http://cybernetnews.com/blu-ray-destined-to-be-the-hd-winner/comment-page-1/#comment-129302</link>
		<dc:creator>s</dc:creator>
		<pubDate>Thu, 10 Jan 2008 17:04:19 +0000</pubDate>
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		<description>http://arstechnica.com/news.ars/post/20080109-microsoft-at-ces-xbox-getting-iptv-if-necessary-blu-ray.html</description>
		<content:encoded><![CDATA[<p>[<a href='http://arstechnica.com/news.ars/post/20080109-microsoft-at-ces-xbox-getting-iptv-if-necessary-blu-ray.html' rel='nofollow'>arstechnica.com</a>]</p>
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