Going along with our recent poll, here’s another question for you. How many of you that own an Xbox 360, also own or owned at one point the original Xbox? According to Chris Satchell of Microsoft, he’s saying that so far, 10.4 million Xbox 360 units have been sold. But, even more interesting is that he says over half of those have come from people that never owned the original Xbox. Are any of you Xbox 360 owners previous Playstation owners? Satchell says, “There’s lots of new people coming in, which kind of surprises you. What we’re actually finding is that our customer set is broadening, which we think is important.”
If that’s true, and half of those 10.4 million units were sold to those who weren’t original Xbox users, that says something. Dead Takahashi of San Jose Mercury News interviewed Gates and asked how his plan for 360 was working. Gates says, “It’s working perfectly. We wanted to be the guy with the small box that costs less. We wanted to have the most games. We wanted to play to our software strength, and tools and online. We wanted to swap positions with Sony. We wanted to not be a year late, not be a bix box, not be a more expensive box. How are we doing on that?”
Well, let’s see. They wanted to be the guy with the small box that costs less. Check. Most games? Well, considering the 360 has been out for over a year now, of course there are more games than those made specifically for Playstation 3. Are they playing to their software strength, tools, and online? Absolutely. Xbox Live has 5 million users and it’s growing! At CES, Gates and Robbie Bach announced the move of Xbox Live to Vista this year, and an IPTV service for US Xbox 360 owners.
In the same interview with Takahashi, Gates admits that Microsoft did fail in terms of lack of software, price, and size with the original Xbox. It was bigger, cost more, and when it came to software, the Playstation 2 blew it out of the water. When Gates says, “We want to swap positions with Sony” I think just maybe, they could be well on their way with that.