hp and windows team up.pngIn an attempt to gain market share in the search arena, Microsoft has just announced a partnership with HP that will make their Live Search the default on Hewlett-Packard computers that are shipped in the United States and Canada. For first-time Internet users or casual users in general, they may not take the time to change the default to something else which could help Microsoft gain some ground in search.




The deal that Microsoft just made is by no means new. Those of you who recently purchased Dell computers know this first-hand because Google has partnered with Dell. Similarly, Yahoo has an agreement with Acer to provide various tools to the users and make Yahoo search the default. Previously Yahoo also had a deal with HP but now Microsoft is coming in and likely paying more than Yahoo to snag HP away. And here we thought there was going to be more computer companies moving away from installing bloatware. Anything for a buck, I guess…

For HP buyers in the U.S. and Canada that purchase a computer starting in January, here’s what to expect. First, Live search will be the default search engine in the browser on the computer. Secondly, and probably more annoying is that a custom version of Internet Explorer will come pre-installed that has a Live Search toolbar installed. The toolbar will make searching “more convenient” and it will also have links to some of HP’s services like Snapfish (digital photo service).

In the official Microsoft Press Release, Kevin Johnson who is the president of the Platforms and Services Division said, “This is the most significant distribution deal for Live Search that Microsoft has ever done, and we are very pleased to be partnering with HP to help bring live Search to millions of consumers across North America.” Significant it is because Microsoft has struggled to gain search users. This could certainly help…