According to a Reuters article published yesterday, Microsoft may be interested in purchasing BlackBerry maker RIM. While we know that Microsoft has an interest in the mobile market because of Windows Mobile, many people, including myself, never expected they’d immerse themselves this much into the Smartphone industry. While this rumor is purely speculative at this point, RIM shares actually went up as the rumor spread.
One analyst says that “the software giant might be interested in RIM in response to Google’s recent announcement that it is interested in making its own mobile phone operating system, which would compete with Windows Mobile.” While one of their primary reasons behind acquiring RIM may in fact be Google’s announcement, I could also see this as their response to Apple’s iPhone.
Should this rumor turn out to be true and Microsoft really ends up acquiring RIM, I’d hope that they’d be smart enough to keep Windows Mobile off of it, at least initially. BlackBerry users are pretty loyal and are used to their Smartphones as-is. If Microsoft went and abruptly placed Windows Mobile on the devices, I think we’d see a lot of BlackBerry users jump ship. It’ll definitely be interesting to see what, if anything, comes from this rumor.